| Concepto | Agosto 2026 | % de Sales |
|---|---|---|
| Sales | $2,304,930.32 | 100.00% |
| Promo | -$30,863.87 | 1.34% |
| Advertising cost | -$406,311.54 | 17.63% |
| Shipping costs | -$2,888.46 | 0.13% |
| Refund cost | -$17,513.21 | 0.76% |
| Amazon fees | -$520,737.83 | 22.59% |
| Cost of goods (COGS) | -$775,090.57 | 33.63% |
| VAT / IVA | -$296,708.78 | 12.87% |
| Net Profit | $254,816.06 | 11.06% |
| Marca | Unidades | Reembolsos | Sales | Ads | Net Profit | Margin | ROI | Precio prom. | TACOS |
|---|---|---|---|---|---|---|---|---|---|
| Solaray | 2,558 | 23 | $1,019,499 | -$162,646 | $153,363 | 15% | 45% | $398.55 | 15.95% |
| KAL | 2,108 | 23 | $882,176 | -$135,156 | $140,898 | 16% | 45% | $418.49 | 15.32% |
| Nutravia | 1,091 | 18 | $403,256 | -$108,509 | $25,340 | 6% | 21% | $369.62 | 26.91% |
| TOTAL | 5,757 | 64 | $2,304,930 | -$406,312 | $319,601 | — | — | — | 17.63% |
| # | ASIN | Marca | Producto | Unid. | Reemb. | Sales | Ads | Net Profit | Margin | ROI | BSR | Precio prom. | TACOS |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | B09V5TJJ4G | KAL | Glicinato de Magnesio | 1,536 | 12 | $698,719 | -$92,257 | $125,159 | 18% | 50% | 187 | $454.90 | 13.20% |
| 2 | B09TCR1XS9 | Solaray | Glicinato de Magnesio | 1,485 | 12 | $594,253 | -$69,179 | $136,144 | 23% | 71% | 171 | $400.17 | 11.64% |
| 3 | B07BVZL4GB | Solaray | Berberina 500mg | 485 | 4 | $244,886 | -$43,544 | $8,026 | 3% | 9% | 1,000 | $504.92 | 17.78% |
| 4 | B000I4AHZQ | Solaray | Citrato de Magnesio 400mg | 485 | 6 | $154,283 | -$46,291 | $3,053 | 2% | 6% | 1,039 | $318.11 | 30.00% |
| 5 | B0FGYC7CTN | Nutravia | Berberina | 169 | 3 | $64,984 | -$24,243 | -$2,208 | -3% | -11% | 3,018 | $384.52 | 37.31% |
| 6 | B0DWGT98V1 | Nutravia | Ultra Omega 3 120 cáps | 168 | 4 | $90,598 | -$17,881 | $7,814 | 9% | 29% | 1,487 | $539.28 | 19.74% |
| 7 | B0FCSSJVV8 | Nutravia | Night Blend | 154 | 2 | $41,370 | -$10,203 | $4,801 | 12% | 40% | 3,324 | $268.64 | 24.66% |
| 8 | B07QPXPN3N | KAL | Multisaurus Multivitamínico | 103 | 1 | $35,502 | -$8,932 | $2,644 | 7% | 22% | 3,343 | $344.68 | 25.16% |
| 9 | B0DWG43G1Q | Nutravia | Ultra Omega 3 60 cáps | 98 | 0 | $33,234 | -$9,685 | $2,552 | 8% | 26% | 1,487 | $339.12 | 29.16% |
| 10 | B0DVJBQ65C | Nutravia | Tri-Magnesium Complex | 98 | 0 | $26,310 | -$4,344 | $4,842 | 18% | 63% | 3,437 | $268.47 | 16.54% |
| Marca | Spend Jul | Spend Ago | Δ% | Sales Jul | Sales Ago | Δ% | Órd. Jul | Órd. Ago | ROAS Jul | ROAS Ago | ACOS Jul | ACOS Ago | CTR Jul | CTR Ago | CVR Jul | CVR Ago | CPC Jul | CPC Ago |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Solaray | $132,271 | $133,168 | +0.7% | $428,150 | $404,830 | -5.4% | 1,188 | 1,070 | 3.24× | 3.04× | 30.9% | 32.9% | 0.71% | 0.70% | 15.7% | 14.0% | $17.5 | $17.5 |
| KAL | $90,648 | $117,706 | +29.8% | $261,743 | $322,396 | +23.2% | 650 | 835 | 2.89× | 2.74× | 34.6% | 36.5% | 0.63% | 0.60% | 13.7% | 13.0% | $19.1 | $18.3 |
| Nutravia | $124,143 | $93,004 | -25.1% | $179,217 | $160,578 | -10.4% | 534 | 470 | 1.44× | 1.73× | 69.3% | 57.9% | 0.48% | 0.46% | 6.4% | 8.4% | $14.9 | $16.6 |
| TOTAL | $356,040 | $355,890 | 0.0% | $879,398 | $918,691 | +4.5% | 2,401 | 2,466 | 2.47× | 2.58× | 40.5% | 38.7% | — | — | — | — | — | — |
| ASIN | Marca | Producto | Unid Jul | Unid Ago | Δ% | Spend Jul | Spend Ago | Sales Jul | Sales Ago | ROAS Jul | ROAS Ago | ACOS Jul | ACOS Ago | CTR Ago | CVR Ago |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
B09V5TJJ4G | KAL | Glicinato de Magnesio | 460 | 632 | +37% | $66,857 | $78,870 | $196,807 | $247,309 | 2.94× | 3.14× | 34.0% | 31.9% | 0.61% | 16.3% |
B09TCR1XS9 | Solaray | Glicinato de Magnesio | 870 | 591 | -32% | $75,271 | $58,672 | $291,704 | $206,394 | 3.88× | 3.52× | 25.8% | 28.4% | 0.99% | 16.4% |
B000I4AHZQ | Solaray | Citrato de Magnesio 400mg | 227 | 347 | +53% | $26,690 | $38,879 | $67,466 | $100,855 | 2.53× | 2.59× | 39.6% | 38.5% | 0.67% | 14.6% |
B07BVZL4GB | Solaray | Berberina 500mg | 141 | 265 | +88% | $20,337 | $37,190 | $62,814 | $114,469 | 3.09× | 3.08× | 32.4% | 32.5% | 0.55% | 13.0% |
B0FGYC7CTN | Nutravia | Berberina | 133 | 83 | -38% | $20,690 | $19,712 | $45,765 | $28,089 | 2.21× | 1.42× | 45.2% | 70.2% | 0.57% | 6.0% |
B07QPXPN3N | KAL | Multisaurus | 53 | 54 | +2% | $6,676 | $7,700 | $15,555 | $16,126 | 2.33× | 2.09× | 42.9% | 47.7% | 0.43% | 7.8% |
B0DWGT98V1 | Nutravia | Ultra Omega 3 120 cáps | 15 | 53 | +253% | $3,613 | $13,554 | $6,740 | $22,606 | 1.87× | 1.67× | 53.6% | 60.0% | 0.30% | 8.6% |
B0DWG43G1Q | Nutravia | Ultra Omega 3 60 cáps | 92 | 48 | -48% | $22,392 | $7,920 | $33,571 | $16,988 | 1.50× | 2.15× | 66.7% | 46.6% | 0.78% | 10.6% |
B0FCSSJVV8 | Nutravia | Night Blend | 106 | 64 | -40% | $16,189 | $8,770 | $25,495 | $15,499 | 1.57× | 1.77× | 63.5% | 56.6% | 0.57% | 8.8% |
B0FDH2D1S4 | Nutravia | Creatina | 4 | 40 | +900% | $326 | $9,201 | $1,610 | $10,276 | 4.94× | 1.12× | 20.2% | 89.5% | 0.52% | 10.5% |
B0DVJBQ65C | Nutravia | Tri-Magnesium Complex | 44 | 31 | -30% | $5,197 | $3,733 | $12,251 | $8,453 | 2.36× | 2.26× | 42.4% | 44.2% | 0.62% | 12.9% |
B0DVJJK78M | Nutravia | Tri-Mag Complex Malato | 24 | 29 | +21% | $3,839 | $4,504 | $5,575 | $7,201 | 1.45× | 1.60× | 68.9% | 62.5% | 0.58% | 8.1% |
B0DVBK8Z2N | Nutravia | Myo D-Chiro Inositol | 11 | 26 | +136% | $1,577 | $1,823 | $4,069 | $10,597 | 2.58× | 5.81× | 38.8% | 17.2% | 0.53% | 24.8% |
B0F38RC86T | Nutravia | Glicinato de Magnesio 400mg | 18 | 23 | +28% | $2,698 | $2,895 | $6,635 | $7,838 | 2.46× | 2.71× | 40.7% | 36.9% | 0.30% | 11.0% |
B0DJPQ9YHB | Nutravia | Nutravia SKU B0DJPQ9YHB | 22 | 22 | 0% | $3,840 | $2,849 | $5,663 | $5,110 | 1.47× | 1.79× | 67.8% | 55.8% | 0.37% | 12.5% |
B0DVBNZT5V | Nutravia | Myo D-Chiro Inositol v2 | 20 | 19 | -5% | $5,168 | $2,328 | $7,061 | $7,173 | 1.37× | 3.08× | 73.2% | 32.4% | 0.67% | 11.6% |
B0F38SQJDD | Nutravia | Colágeno Hidrolizado en Polvo | 29 | 16 | -45% | $10,994 | $3,632 | $9,554 | $5,105 | 0.87× | 1.41× | 115.1% | 71.1% | 0.58% | 5.7% |
B0DVJT8HL6 | Nutravia | Tri-Mag Complex 300mg | 22 | 12 | -45% | $3,968 | $1,637 | $6,937 | $3,680 | 1.75× | 2.25× | 57.2% | 44.5% | 0.70% | 11.4% |
B0GZ56YPB9 | Nutravia | Nutravia SKU B0GZ56YPB9 | 6 | 6 | 0% | $2,209 | $1,994 | $1,751 | $1,850 | 0.79× | 0.93× | 126.2% | 107.8% | 0.84% | 4.8% |
B0DKVBPPZR | Nutravia | Nutravia SKU B0DKVBPPZR | 3 | 0 | -100% | $383 | $156 | $1,071 | $0 | 2.80× | — | 35.8% | — | 0.29% | 0% |
| Marca | Suscriptores | Unidades | Revenue | Penetración | SKUs |
|---|---|---|---|---|---|
| Solaray | 1,352 | 1,424 | $470,458 | 20.5% | 13 |
| KAL | 616 | 582 | $226,603 | 16.2% | 5 |
| Nutravia | 471 | 475 | $163,540 | 17.3% | 15 |
| TOTAL | 2,439 | 2,481 | $860,600 | 17.6% | 33 |
| ASIN | Marca | Producto | Suscriptores | Unidades | Revenue | Penetración |
|---|---|---|---|---|---|---|
B09TCR1XS9 | Solaray | Glicinato de Magnesio | 978 | 1,014 | $329,839 | 18.4% |
B09V5TJJ4G | KAL | Glicinato de Magnesio | 551 | 518 | $212,422 | 14.2% |
B07BVZL4GB | Solaray | Berberina 500mg | 163 | 178 | $81,695 | 14.0% |
B0DWGT98V1 | Nutravia | Ultra Omega 3 120 cáps | 116 | 110 | $51,410 | 26.2% |
B000I4AHZQ | Solaray | Citrato de Magnesio 400mg | 145 | 169 | $45,564 | 17.9% |
B0FGYC7CTN | Nutravia | Berberina | 48 | 59 | $20,184 | 12.1% |
B0DVBK8Z2N | Nutravia | Myo D-Chiro Inositol | 39 | 29 | $14,448 | 21.2% |
B0DWG43G1Q | Nutravia | Ultra Omega 3 60 cáps | 43 | 39 | $11,406 | 14.2% |
B0FCSSJVV8 | Nutravia | Night Blend | 31 | 44 | $9,992 | 10.8% |
B0F38SQJDD | Nutravia | Colágeno Hidrolizado en Polvo | 29 | 30 | $9,630 | 22.7% |
B097D3KJP9 | KAL | Citrato de Calcio | 37 | 40 | $9,295 | 10.4% |
B0DVBNZT5V | Nutravia | Myo D-Chiro Inositol v2 | 19 | 29 | $9,098 | 18.1% |
B0DVJBQ65C | Nutravia | Tri-Magnesium Complex | 32 | 35 | $8,228 | 15.3% |
B0F38RC86T | Nutravia | Glicinato de Magnesio 400mg | 25 | 20 | $7,531 | 19.9% |
B0DVJT8HL6 | Nutravia | Tri-Mag Complex 300mg | 20 | 16 | $6,147 | 15.4% |
Definir cómo se resuelve el tema de la documentación pendiente en la página de Amazon.
¿Se creará una variante nueva del Glicinato de Magnesio? Confirmar decisión y timing.
¿Cómo se va a manejar el tema del Buy Box del Glicinato de Magnesio? Definir estrategia.
¿Ya lograron revisar los copies de los productos nuevos para poder darlos de alta?
¿Piensan sacar más productos nuevos? Confirmar cuáles y cuándo para planificar catalogación, imágenes y pauta.
Definir estrategia y participación en Prime Day de octubre: qué SKUs entran, descuentos, presupuesto de pauta, inventario en FBA y creativos necesarios.